Private Sector Engagement through the Preparedness Partnership of Cambodia.

In disaster risk reduction and management, international and regional frameworks have increasingly recognized the private sector’s pivotal role. Acknowledging its significance as a primary source of employment, investment, and service provision, these frameworks underscore the importance of fostering business resilience to build resilient communities and societies. The Sendai Framework for Disaster Risk Reduction 2015-2030, the United Nations (UN) 2030 Agenda for Sustainable Development, and the ASEAN Agreement of Disaster Management and Emergency Response (AADMER) all emphasize the private sector’s responsibility in effective disaster preparedness and risk reduction efforts. One noteworthy example of private sector engagement in disaster management is illustrated through the Preparedness Partnership of Cambodia (PPC). As the national chapter of the Asian Preparedness Partnership (APP) in Cambodia, PPC has brought together government agencies, local humanitarian networks, and private sector representatives, including the Federation of Associations of Small and Medium Enterprises in Cambodia (FASMEC). The collaboration between PPC, FASMEC, and other stakeholders exemplifies the potential of public-private partnerships in advancing disaster resilience agendas. By leveraging the private sector’s resources, expertise, and networks, Cambodia is better positioned to address shared risks and build a more resilient society.